Wednesday, May 25, 2022

6 Reasons Why You Need a Vacation


Taking time off can be difficult, especially if you fear things might stall or fall apart without you there.

But rest, and the time to unplug and recharge, are necessary indulgences.

Here are six reasons why vacations are necessary for being healthy and successful.

1. Production

There are many reasons to take time off. It makes you more productive to have time away from the grind. When you return, you feel refreshed and can spend those fresh eyes on sprucing up your marketing efforts or other things that need updating.

2. Physical Health

“People who take vacations have lower stress, less risk of heart disease, a better outlook on life, and more motivation to achieve goals,” according to Allina Health.

It’s a great way to stay healthy and vibrant. Just check out these statistics:

3. Mental Health

Taking time off from work is also a great way to boost your mental health.

Neuroscientists have found that “chronic exposure to stress can alter your brain structure and bring on anxiety and depression.” Give your brain a break by taking time off, in which you turn off your phone and social media. It will help heal your mind when it’s on vacation.

4. Reduce Burnout

It goes without saying that vacations help reduce burnout.

When you have time to step away and reflect, you can be more creative when you return. And when you are refreshed, you’re often filled with new, innovative ideas for your business.

5. Improve Relationships

Relationships benefit from vacations as well.

Most marriages are happier when there are mini-vacations and large vacations. Just time alone with your loved ones makes families thrive and can trickle down into one’s performance at work.

6. Reduce Stress

A study released by the American Psychological Association concluded that time off helps reduce stress because it removes people from the activities and environments that they associate with anxiety.

If you can’t take a vacation right away, take little breaks in nature. Take your lunch break outside in the sunshine. Or take a walk after work with a loved one. Take the long way home through a park, get out and walk a trail. But be sure to plan a real vacation soon to help you be the best version of yourself.

When it comes to your print marketing, plan to leave the stress to us!

To contact Chuck Gherman, Theresa Kauser or Veronica Carter for more information about how Printing Arts Press powered by PROforma can help organizations with their Marketing and Human Resource needs through promotion and print communications please visit www.printingartspress.com.

#Print #Directmail #Marketing #Mail #Banners #Publications #Postcards #PromotionalMerchandise #BrandedApparel #Catalogs #HRmanuals 

Wednesday, May 11, 2022

The Benefits of Banners

 


A banner is a large piece of fabric or flag used to advertise a business by displaying a slogan, logo, symbol, or promotional offer. It is one of the oldest forms of advertising, and it is still around today because it is low cost and effective.

Benefits of Banners

Banners have a wide array of benefits. Below is just the tip of the iceberg.

  • Visibility. Banners are highly noticeable. Pair it with an eye-catching design, and it’ll be hard to miss.
  • Positive response. Unlike t.v. or radio commercials where the audience can become quickly tired of the advertisement and eventually irritated, banners don’t have that problem. The audience can choose to look at the banner or not. Therefore, the chances of them becoming annoyed by it are lower than alternative forms of advertising.
  • Cost-effective. Compared to t.v. commercials or media advertising, banners are much more cost-effective. In advertising, you’re going to want to spend as little as possible to generate the most sales. Banners are a good intersection.
  • Reusable. If you make sure to use durable, high-quality inks, your banners should be reusable time and time again. This is perfect for local events, trade shows, and social gatherings. The banner’s reusability adds to its cost-effectiveness.
  • Easy. Getting banners printed is usually just a call away!

Perhaps one of the greatest benefits of banners is their vast customizability.

Ways to Customize Banners

No two banners are alike because they are customizable.

  • Size. Banners come in various sizes ranging from 2’ wide by 4’ high to 6’ wide by 30’ high. The standard size is 6′ wide x 3′ high. The size you end up choosing largely depends on where you’re placing your banner.
  • Portrayal. Banners can come single or double-sided. If you’re placing your banner against a brick wall, it’s probably best to go with the single side. But, if your banner will have both sides exposed, then it’s best to go double-sided.
  • Material. Banners can come in matte, gloss, fabric, mesh, or vinyl, depending on your printer. The material you choose often depends on the placement of your banner. For example, if the banner is outside and needs to survive the weather, it is best to choose more durable options.
  • Finishing. Depending on how you want to hang your banner, you can choose grommets, hems, or pole pockets. Grommets are the holes on the outside of the banner for it to hang. Usually, you can select the material of your grommets, such as brass, stainless steel, or plastic.
  • Viewing distance. Depending on your printing company, the quality of the design can be adjusted based on how close-up people will be viewing your poster. If they’re only going to be seeing it from far away, there’s no point in wasting money on a detailed design.
  • Design. The banner’s design is highly customizable, and it’s what makes your banner unique and stand out. Using excellent design skills helps draw in customers’ attention. Try incorporating graphics, a memorable logo, complementing color schemes, patterns, and your unique selling proposition. A unique selling proposition states why customers should buy from your business over your competitors.

Banners are the perfect addition to your advertising campaign for customizability, effectiveness, and price!

To contact Chuck Gherman, Theresa Kauser or Veronica Carter for more information about how Printing Arts Press powered by PROforma can help organizations with their Marketing and Human Resource needs through promotion and print communications please visit www.printingartspress.com.


#Print #Directmail #Marketing #Mail #Banners #Publications #Postcards #PromotionalMerchandise #BrandedApparel #Catalogs #HRmanuals